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October 20, 2021
scrabble letters word no
CHIEF “NO” OFFICER, Part II
CHIEF “NO” OFFICER, Part II The concept of knowing when to say no to a new idea reminds me of an experience I had years ago when working with a client to draft their business plan. I was meeting with the senior management team when the sales manager blurted out, “Let’s just double sales next year and stop messing around with incremental growth.” The startled look on the faces of the owner and other managers conveyed their concern. The operations manager didn’t think he could hire, equip, and train people fast enough. The accountant was wondering where the bucket of money was hiding that would fund all that growth. And the HR person just shook her head. Fortunately, the owner served as his own Chief No Officer, bringing his level thinking to the discussion. A considerably more measured growth strategy was agreed on by all, but the lesson was learned. Any suggestion or decision, regardless of size, should be tested against the company’s current strategy, capacity, and alignment. Strategy.  A basic Google search defines business strategy as “an outline of the actions and decisions a company plans to take to reach its goals and objectives. A business strategy defines what the